• Deepti Ganapathy

    Dr. Deepti Ganapathy
    Assistant Professor
    Communication
    Deepti.Ganapathy@nmims.edu
    080-25126060


    Education
    Ph.D (Social Media & Communication)

    • Asst. Professor, NMIMS Bengaluru, (June 2016-Present).
    • Visiting Professor-IIM Indore (2014-Present).
    • Principal Correspondent-Bennett Coleman & Co. Ltd., (2006-12).
    • Reporter/Sub Editor – Deccan Herald (2005-06).
    • Intern- NDTV(April 2005- Jul 2005)
    • Invited Panelist, International Association for Media and Communication Research 2018, University of Oregon, June 2018.
    • Invited Panelist, International Conference on RTI, organized by the Department of Government Information, Sri Lanka, September 2016, Colombo.
    • Invited Chairperson, 2nd International Conference on Communication and Management in Athens, Greece, May 2016. Organised by Communication Institute of Greece.
    • Invited Chairperson, National Seminar on ‘Changing Media, Changing Audiences’ organised by Department of Communication Studies, Savitribai Phule University of Pune, February 2015, Pune, India.

    Invited Presentations (Select) 

    • Academic Lecture at Indian Institute of Management Bangalore for senior officers of the Indian Economic Service (MCTP-II), August 2018.
    • Workshop at ICA Asia Regional Conference 2017 in Mumbai, December, 2017 on ‘Social Media for Strategic Corporate Communication.’
    • Academic Lecture for bureaucrats, Government of Karnataka, organized by Karnataka Media Academy and Department of Information and Publicity, Government of Karnataka, October 2017.
    • Academic Lecture at Indian Institute of Management Bangalore for senior officers of the Indian Economic Service (MCTP-II), May 2017, September 2016.
    • Conducted a workshop at the US Government’s 2016 East-West Centre International Media Conference “South Asia looking East” in New Delhi, September, 2016 on ‘Social Media tools for Social Entrepreneurship.’
    • Academic lecture, Centre for Indian Studies in Europe, University of Milan, May 2015, Italy.
    • Invited guest speaker, Department of Communication and Journalism, University of Mysore, April 2015, India.
    • Invited guest speaker, Workshop on Radio Jockeying, Music Club, IIM Indore, January 2015, Indore, India.
    • Academic lecture, General Management Program for Journalists, IIM Indore, January 2015, Indore, India.
    • Invited guest speaker, Book Club at Poona Club, Gabriel Garcia Marquez’s works, September 2015, Pune, India.
    • Invited guest speaker, Department of Mass Communication and Journalism, Don Bosco College, Kannur University, Jan 2013, Kannur, India.
  • Peer Reviewed Publications:

    • Rosas-Moreno, T., & Ganapathy, D. (2019). Has India’s tripartite cooperation with Brazil and South Africa helped it combat human trafficking? A news media framing analysis spanning two decades.Journalism, First Published February 26, 2019. DOI: 10.1177/1464884919831093. https://doi.org/10.1177/1464884919831093
    • Ganapathy, D. (2019). GE innovates through constant internal and external communications. Academy of Management Learning and Education, DOI: 10.5465/amle.2017.0455
    • Ganapathy, D. (2018). Journalism through RTI: Information Investigation Impact.  Journalism and Mass Communication Quarterly. 95 (2), 525-526. DOI: 10.1177/1077699018763314. (SAGE, Impact Factor: 1.717) http://journals.sagepub.com/doi/full/10.1177/1077699018763314
    • Ganapathy, D. (2018). Outside Insight-Navigating a World Drowning in Data. Journalism and Mass Communication Educator. 73 (3), 369-372. DOI: 10.1177/1077695818773229. http://journals.sagepub.com/doi/full/10.1177/1077695818773229
    • Ganapathy, D. (2016). Preserving India’s palm leaf manuscripts for the future. Media Development, LXIII (4), 35-38.
    • Ganapathy, D. (2015). Role of New Media in Political Communication in India. International Journal of New Media Studies, 1 (1), 43-46.
    • Ganapathy, D. (2014). New Media and its impact on political communication. Intellectual Resonance, 2 (3), 46-50.

    Book Chapter(s):

    • Ganapathy D. (2019). Social Media Measurement and Management: Digital Entrepreneurship. Routledge. (In Press)
    • Ganapathy, D., & Sapna, M.S. (2016). Trends in Political Communication: A Content Analysis of Tweets by Indian politicians. Changing Media, Changing Audiences (pp. 29-39). New Delhi: Lenin Media. 
    • Ganapathy, D., & Sapna, M.S. (2013). Digitization of Indian newspapers: opportunities and challenges. Digitization and Beyond. Published by Russell Square International College and University of Mumbai. 

    Conference Presentations:

    • Ganapathy, D. (2018). Framing the debate: Did women journalists shape the discourse of the #MeToo movement? International Conference on Media and Communication (ICMAC 2018), Symbiosis Institute of Media and Communication, Lavale, Pune, September 2018.
    • Ganapathy, D. (2018). How do the Media affect the perception of climate change reporting? International Association for Media and Communication Research 2018, University of Oregon, Eugene, June 2018.
    • Ganapathy, D. (2017). Digital Activism: Power to the common man to transform his society with shared experiences. International Communication Association-Asia Regional Conference, Mumbai, December 2017.
    • Rosas-Moreno, T., & Ganapathy, D. (2017). Press Coverage Framing Analysis reveals little-to-no influence on Human Trafficking’s cessation despite India’s IBSA Role. AEJMC Mid-Winter Conference 2017, University of Oklahoma, USA, March 2017.
    • Ganapathy, D. (2016). Palm leaf Manuscripts in India: Preserving their Antiquity for the Millennials. International Association for Media and Communication Research 2016, University of Leicester, July 2016.
      (Awarded Travel Grant)
    • Ganapathy, D. (2016). Twitter and Agenda-setting: an Indian Case study. XL Social Science Congress, Indian Academy of Social Sciences and University of Mysore, December 2016.
    • Ganapathy, D. (2015). Role of Twitter in the 2014 Indian Elections: A Content Analysis of Tweets by Indian Politicians. Media and Politics: Discourses, Cultures and Practices, Department of Language Mediation and Intercultural Communication and Contemporary Asia Research Centre, University of Milan, May 2015.
    • Ganapathy, D. (2015). Trends in Political Communication: A Content Analysis of Tweets by Indian politicians. 3rd DCS National Seminar on ‘Changing Media, Changing Audiences’, Savitribai Phule University of Pune, February 2015.
    • Ganapathy, D. (2013). New Media and its impact on Political Communication. International seminar on Public Discourse and New Media. Asian Media Information and Communication Centre, December 2013.
    • International Association for Media and Communication Research (IAMCR)
    • Association for Education in Journalism and Mass Communication (AEJMC)
    1. Recipent of IAMCR Travel grant 2016
    2. IJNet’s Journalist of the Month (https://ijnet.org/en/blog/journalist-month-deepti-ganapathy)
    3. Awarded cash prize for highest marks in Masters (University of Mysore)
    4. University level Debator with rolling shield awarded for successive terms
    5. Highly commendable certificate for Creative Writing from the Royal Commonwealth Society, London
  • A journalist, who has worked with leading media groups for close to a decade, Deepti is a faculty in the Communication Area. She is also a Visiting Professor at IIM Indore. Her articles cover a wide range of issues including promoting sustainable cities, realty growth, civic infrastructure, women’s issues, education, health and travel in publications such as The Times of India, Deccan Herald, CNN and NatGeo Traveller. During her stint in the media, she was selected for the prestigious Group Study Exchange Program to New Zealand in 2009 by Rotary International. One of her articles was nominated for the CNN Young Journalist Award 2007 in the Asia Pacific region. Her research is focused on the use of Social Media for Communication in Governance and Brand Building. Deepti is also the co-founder of INDEEP- a social enterprise that empowers rural children and teachers by introducing them to creative learning techniques.

  • -Trained Carnatic vocalist
    -Trained in Contemporary dance
    -Trekking in the Himalayan ranges
    -Actively pursuing golf